BCH | Open Opps. Develop | 701RM00000BRnvzYAD

Exposure - How well is our brand reaching our target accounts?	Values

Exposure - How well is our brand reaching our target accounts?	Values
Accounts Reached	39/30
Viewability	76.2%

Engagement - How well is the audience engaging with our brand?	Values

Engagement - How well is the audience engaging with our brand?	Values
Engagement Rate (CTR+VTR)	0.03%
Account Engagement Rate (aCTR+aVTR)	82.05%
Avg. Increase in Account Engagement	4.21x
Shift in Account Engagement	19

Impact - How well is the campaign influencing pipeline creation?	Values

Impact - How well is the campaign influencing pipeline creation?	Values
Influenced Pipeline	$3.9M

Growth Marketing