ACU | Wound Care - Hospital Associations | 701RM00000FJXXYYA5

Analytics

Exposure - How well is our brand reaching our target accounts?	Values

Exposure - How well is our brand reaching our target accounts?	Values
Accounts Reached	32/40
Viewability	79.4%

Engagement - How well is the audience engaging with our brand?	Values

Engagement - How well is the audience engaging with our brand?	Values
Engagement Rate (CTR+VTR)
Account Engagement Rate (aCTR+aVTR)	78.13%
Avg. Increase in Account Engagement	3.80x
Shift in Account Engagement	11

Impact - How well is the campaign influencing pipeline creation?	Values

Impact - How well is the campaign influencing pipeline creation?	Values
Influenced Pipeline	$1.6M

Growth Marketing