ACU | Would Care Associations 24-11| 701RM00000H59aLYAR

Analytics

Exposure - How well is our brand reaching our target accounts?	Values

Exposure - How well is our brand reaching our target accounts?	Values
Accounts Reached	32/40
Viewability	77.7%

Engagement - How well is the audience engaging with our brand?	Values

Engagement - How well is the audience engaging with our brand?	Values
Engagement Rate (CTR+VTR)
Account Engagement Rate (aCTR+aVTR)	75.01%
Avg. Increase in Account Engagement	1.98x
Shift in Account Engagement	7

Impact - How well is the campaign influencing pipeline creation?	Values

Impact - How well is the campaign influencing pipeline creation?	Values
Influenced Pipeline	$265.8K

Growth Marketing