2023 | Q1 Campaigns
Promotions:
Campaign Driver | Relias Academy |
|---|---|
Assigned To: | PPC |
Details | Make 2023 The Best Year with The Best in Continuing Education. Take 20% Off Sitewide When You Use Code NEWYEAR20 at Checkout! |
Campaign name | NEWYEAR20 20% Sale |
Campaign type | Brand Awareness |
Launch date | Jan 4, 2023 |
Completion date | Jan 19, 2023 |
Status | Not started / In progress / Done |
Campaign KPI's | Increase website course purchases with incentive to purchase |
Campaign Key |
Campaign Driver | Relias Academy |
|---|---|
Assigned To: | PPC |
Details | We know how much you love what you do, so we thought we’d celebrate with you! Celebrate this Valentine’s Day by taking 15% off your entire purchase from 2/13-2/14! We know how much you love what you do, so we thought we’d celebrate with you! Celebrate this Valentine’s Day by taking 15% off your entire purchase from 2/13-2/14! Use Code RALOVES15 at Checkout! |
Campaign name | RALOVES15 15% Sale |
Campaign type | Brand Awareness/Course Purchases |
Launch date | Feb 13, 2023 |
Completion date | Feb 14, 2023 |
Status | Not started / In progress / Done |
Campaign KPI's | Increase website course purchases with incentive to purchase |
Campaign Key |
Campaign Driver | Relias Academy |
|---|---|
Assigned To: | PPC |
Details | It's World Behavior Analysis Day! At Relias Academy, we want to celebrate all the great healthcare workers supporting Behavior Analysis, so we're passing along some CE savings to you. Enjoy 20% off your entire purchase just use code BADAY23 at checkout. |
Campaign name | BADDAY23 20% Sale |
Campaign type | Brand Awareness |
Launch date | Mar 20, 2023 |
Completion date | Mar 21, 2023 |
Status | Not started / In progress / Done |
Campaign KPI's | Increase website course purchases with incentive to purchase |
Campaign Key |
Campaign Driver | Relias Academy |
|---|---|
Assigned To: | PPC |
Details | We've got a lot to celebrate this week in the world of healthcare. Did you know that it's currently National Physician Week, National Social Work Month, and National Nutrition Month? We couldn't let these celebrations pass us by, so we thought we'd pass along some CE savings to you. Enjoy 20% off your entire purchase just use code CELEBRATE23 at checkout. |
Campaign name | CELEBRATE23 20% Sale |
Campaign type | Brand Awareness |
Launch date | Mar 22, 2023 |
Completion date | Mar 31, 2023 |
Status | Not started / In progress / Done |
Campaign KPI's | Increase website course purchases with incentive to purchase |
Campaign Key |
Strategy
Make 2023 The Best Year with The Best in Continuing Education. Take 20% Off Sitewide When You Use Code NEWYEAR20 at Checkout!
Target market
Relias Academy users
Goals
Goals | Metrics |
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Acquire New Users | |
Increase course purchases |
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Budget
Total:
Activity | Budget | Details |
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TBD | ||
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Campaign roadmap
Campaign deliverables
Deliverable | Owner | Deadline | Status | Notes |
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Website Banner |
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NEWYEAR20 Website Banner | @Grace Beesley | 1/4-1/19 | IN PROGRESS | Created tickets for Logan to submit 12/22 |
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RALOVES15 Website Banner | @Grace Beesley | 2/13-2/14 | uPCOMING | Created tickets for Logan to submit 12/22 |
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BADDAY23 Website Banner | @Grace Beesley | 3/20-3/21 | Upcoming | Created tickets for Logan to submit 12/22 |
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CELEBRATE23 Website Banner | @Grace Beesley | 3/22-3/31 | Upcoming | Created tickets for Logan to submit 12/22 |
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Email Promotion: NEWYEAR20 (2 per promo) | @Grace Beesley |
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Email Promotion: RALOVES15 (2 per promo) | @Grace Beesley |
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BADDAY23 (2 per promo) | @Grace Beesley |
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CELEBRATE23 (2 per promo) | @Grace Beesley |
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Coupon Code Copy |
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Email Promotion: NEWYEAR20 (2 per promo) |
| In progress | Ring in 2023 with a 20% Discount on Relias Academy We know you work hard! Why not get the year started off the right way with a 20% discount on Relias Academy CE Courses through 1/19. |
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Email Promotion: RALOVES15 (2 per promo) |
| Upcoming | We know how much you love what you do, so we thought we’d celebrate with you! Celebrate this Valentine’s Day by taking 15% off your entire purchase! |
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BADDAY23 (2 per promo) |
| Upcoming | It's World Behavior Analysis Day! At Relias Academy, we want to celebrate all the great healthcare workers supporting Behavior Analysis, so we're passing along some CE savings to you. Enjoy 20% off your entire purchase just use code BADAY23 at checkout. |
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CELEBRATE23 |
| Upcoming | We've got a lot to celebrate this week in the world of healthcare. Did you know that it's currently National Physician Week, National Social Work Month, and National Nutrition Month? We couldn't let these celebrations pass us by, so we thought we'd pass along some CE savings to you. Enjoy 20% off your entire purchase just use code CELEBRATE23 at checkout. |
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