Driver | Laurie Bishop | Channel Marketing Manager - B2C Growth WCEI |
|---|---|
Campaign name | Gated Wellness Lead Gen w/ Warmup Journey |
Campaign type | Led Gen and Warmup Journey |
Launch date | 2/14/24 |
Campaign UTM Tag | utm_source=sfmc&utm_medium=digital&utm_campaign=wellness |
\uD83D\uDCD4 Strategy
See Strategy Deck [LINK HERE]
Campaign Brief [LINK HERE]
💬 Messaging
B2C Messaging Doc [LINK HERE]
📁 Campaign Assets
B2C Campaign Assets [LINK HERE]
✅ Campaign Deliverables & Tracking
See link to Campaign in Airtable HERE under the Campaign Tracking Tab
\uD83D\uDCE3 Campaign roadmap
Link to Airtable HERE
https://airtable.com/appY9qaVrN4ASsESl/shrAMKagYcXe83oa1/tblNcsmfYpZxdwpXh