June | Community | Path to Purpose

Driver

Rhea Wade | Community Marketing Manager

Driver

Rhea Wade | Community Marketing Manager

Campaign name

2024 Nurse.com Events - Path + Purpose | Community Event (Nurse.com Sponsored Event)

Campaign type

Nurse.com Brand

Launch date

Marketing Launch: May 13, 2024

Event Date: June 19, 2024

UTM Tags

event-path-to-purpose

Campaign Brief

Path + Purpose NYC Event Campaign Brief.docx

Strategy Deck

2024 Nurse.com Events Strategy.pptx

Giveaway

Confluence Page

Creative

06.2024 Path to Purpose

Results

2024 Event Traffic and Account Creation

Site Visitors: 15,274

Account Creations: 2,900

Email Acquisition: