June | Community | Path to Purpose

Driver	Rhea Wade \| Community Marketing Manager

Driver	Rhea Wade \| Community Marketing Manager
Campaign name	2024 Nurse.com Events - Path + Purpose \| Community Event (Nurse.com Sponsored Event)
Campaign type	Nurse.com Brand
Launch date	Marketing Launch: May 13, 2024 Event Date: June 19, 2024
UTM Tags	event-path-to-purpose
Campaign Brief	Path + Purpose NYC Event Campaign Brief.docx
Strategy Deck	2024 Nurse.com Events Strategy.pptx
Giveaway	Confluence Page
Creative	06.2024 Path to Purpose
Results	2024 Event Traffic and Account Creation Site Visitors: 15,274 Account Creations: 2,900 Email Acquisition:

Growth Marketing