Driver | Remarketing Giveaway Campaign |
|---|---|
Approver | Grace Beesley |
Contributor | PPC, SOCIAL, EMAIL |
Informed | ALL |
Campaign name | Holidays In July |
Campaign type | Remarketing Brand Awareness |
Launch date | July 1, 2023 |
Status | NOT STARTED / IN PROGRESS / DONE |
Campaign Key |
\uD83D\uDCD4 Strategy
The Holidays in July campaign is a remarketing campaign aimed at existing users on the Relias Academy website. The giveaway consists of users taking a course during the month of July to be placed in a drawing where ten select users will win a $50 Visa Gift Card.
Target market
Existing users
\uD83E\uDD45 Goals
Goals | Metrics |
|---|---|
Increase Engagement | |
\uD83D\uDCB0 Budget
Total:
Activity | Budget | Details |
|---|---|---|
\uD83D\uDCE3 Campaign roadmap
✅ Campaign deliverables
Deliverable | Owner | Deadline | Status | Notes |
|---|---|---|---|---|
Content + social promotion | ||||
NOT STARTED | ||||
Offline advertising | ||||
Paid advertising | ||||
Webinar | ||||
Media/PR | ||||