Driver | |
|---|---|
Approver | |
Contributor | |
Informed | |
Campaign name | Holiday 2022 |
Campaign type | Increase Enrollment |
Launch date |
Status |
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Campaign Key |
\uD83D\uDCD4 Strategy
Target market
\uD83E\uDD45 Goals
Goals | Metrics |
|---|---|
Increase Course Enrollment | |
\uD83D\uDCB0 Budget
Total:
Activity | Budget | Details |
|---|---|---|
\uD83D\uDCE3 Campaign roadmap
...
| Roadmap Planner | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
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✅ Campaign deliverables
Deliverable | Owner | Deadline | Status | Notes | ||
|---|---|---|---|---|---|---|
Content + social promotion | ||||||
Social Media organic video | 11/1-12/31 |
| ||||
Offline advertising
Paid advertising
Webinar
|
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10/30/22 11/28/2022 12/12/2022 12/28/22 |
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Banner | ||||||||||
Banner for website and newsletter | created ticket 10/19 |
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Website | ||||||||||
Banner at top of website | 11/1 - 12/31 |
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Coupon Code | ||||||||||
Holiday2022 | created 10/4 and will run from 11/1-12/31 |
| $500 off ALL new certification | |||||||
Holiday22recert | created 10/19 and will run from 11/1 - 12/31 |
| $200 off ALL recertification | |||||||