Exposure - How well is our brand reaching our target accounts? | Values |
|---|---|
Accounts Reached | 705/978 |
Viewability | 78.9% |
Engagement - How well is the audience engaging with our brand? | Values |
|---|---|
Engagement Rate (CTR+VTR) | |
Account Engagement Rate (aCTR+aVTR) | 75.31% |
Avg. Increase in Account Engagement | 3.58x |
Shift in Account Engagement | 264 |
Impact - How well is the campaign influencing pipeline creation? | Values |
|---|---|
Influenced Pipeline | $26M |
Creative
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