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Driver

Rhea Wade | Community Marketing Manager

Campaign name

2024 Nurse.com Events - Path + Purpose | Community Event (Nurse.com Sponsored Event)

Campaign type

Nurse.com Brand

Launch date

Marketing Launch: May 13, 2024

Event Date: June 19, 2024

UTM Tags

event-path-to-purpose

Campaign Brief

Path + Purpose NYC Event Campaign Brief.docx

Strategy Deck

2024 Nurse.com Events Strategy.pptx

Giveaway

Confluence Page

Creative

06.2024 Path to Purpose

Results

2024 Event Traffic and Account Creation

Badge Scans / Attendees:

Site Visitors:

Account Creations:

Email Acquisition:

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