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Sep 25, 2024 - Oct 26, 2024 - 23 Days

Exposure - How well is our brand reaching our target accounts?

Values

Accounts Reached

705/9781001

Viewability

78.9%

Engagement - How well is the audience engaging with our brand?

Values

Engagement Rate (CTR+VTR)

Account Engagement Rate (aCTR+aVTR)

75.31%Account CTR

1.13%

Account VTR

74.18%

Avg. Increase in Account Engagement

3.58x

Shift in Account Accounts Newly Engaged

85

Accounts With Increased Engagement

264

Impact - How well is the campaign influencing pipeline creation?

Values

Influenced Pipeline

$26M

Creative

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