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Exposure - How well is our brand reaching our target accounts?

Values

Accounts Reached

43/40

Viewability

78.1%

Engagement - How well is the audience engaging with our brand?

Values

Engagement - How well is the audience engaging with our brand?

Values

Engagement Rate (CTR+VTR)

 0.01%

Account Engagement Rate (aCTR+aVTR)

93.02%

Avg. Increase in Account Engagement

5.84x

Shift in Account Engagement

 34

Impact - How well is the campaign influencing pipeline creation?

Values

Influenced Pipeline

$128.4K

Creative

  • One set of creative, so no A/B testing.

  • Would love to re-run w/ updated creative.

image-20250122-134416.png

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