How To: Create a Custom Link Request in JWM
- Jenna Cardellicchio
Requestor should make sure all sidebar fields are filled out so we can properly complete your request.
The required sidebar fields and their descriptions/selection options are below:
Due date: this is the preferred date by which you would like to have the link (reminder: check Email SLAs to determine if your requested due date is viable!)
Vertical
Sub-vertical
Parent Campaign: what’s the Parent SFDC campaign associated with this activity? (Need to provide if this wasn’t added to the Jira ticket already)
Audience Focus: Prospect, Customer, Partner, Internal, or a combo of these
Campaign ID: This is for the GTM ID, if applicable, not your SFDC parent Campaign ID
Type of Campaign: Paid or Unpaid
Promotion Source: Partner, Vendor, Tradeshow/Event, Sales/CSM/Other internal referral, Instapage, or Other (Please describe in ticket!)
Promotion Channel: Ad, Email, Newsletter, Collateral (e.g., tradeshow poster), Other (Please describe in ticket!)
NOTE: We can’t set UTMs and track links properly if we don’t have these fields above highlighted in red
Link to Promote: what is the link for which you need UTMs or a redirect? (if it’s not already in the ticket description)
HTML Email? Yes or No
Partner or Vendor Name: Please write this in and include the Partner level if applicable
Reminder that Partner links should ONLY be handled by Lauren Elliott or her Partner Marketing Manager