Q2 Expiring Courses on Academy

Courses will live: HERE

The course list can be found: HERE

 Strategy

 

Target market

 Goals

Goals

Metrics

Goals

Metrics

Primary Goal - Drive Revenue and maximize course sales by promoting soon to expire courses on Academy

  • Revenue Generated by expiring courses (increase)

 Secondary Goal - Increase Conversion Rate, Generate immediate revenue, build customer loyalty

  • Course sales (track how many additional sales we get from promotion)

  • Increased AOV?