Software Developer, Applications

{"type":"doc","content":[{"type":"paragraph"},{"type":"paragraph","content":[{"text":"You can improve the job-seeking experience by adding JobPosting structured data to your job posting web pages. Adding structured data makes your job postings eligible to appear in a special user experience in Google Search results.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"More interactive results","type":"text","marks":[{"type":"strong"}]},{"text":": Your postings can be eligible to be displayed in the job search experience on Google, featuring your logo, reviews, ratings, and job details.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"More, motivated applicants","type":"text","marks":[{"type":"strong"}]},{"text":": The new user experience enables job seekers to filter by various criteria like location or job title, meaning you're more likely to attract applicants who are looking exactly for that job.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Increased chances of discovery and conversion","type":"text","marks":[{"type":"strong"}]},{"text":": Job seekers will have a new avenue to interact with your postings and click through to your site.","type":"text"}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Structured Data Overview","type":"text"}]},{"type":"paragraph","content":[{"text":"Structured data is a standardized format for providing information about a page and classifying the page content. If you're new to structured data, you can learn more about ","type":"text"},{"text":"how structured data works","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/intro-structured-data"}}]},{"text":".","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Build, Test & Release Structured Data","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Here's an overview of how to build, test, and release structured data. For a step-by-step guide on how to add structured data to a web page, check out the ","type":"text"},{"text":"structured data codelab","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://codelabs.developers.google.com/codelabs/structured-data/index.html"}}]},{"text":".","type":"text"}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Ensure that your host load settings allow for ","type":"text"},{"text":"frequent crawls","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/48620"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If you have several copies of the same job posting on your site hosted under different URLs, ","type":"text"},{"text":"use canonical URLs","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/consolidate-duplicate-urls"}}]},{"text":" on each copy of the page.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Add the ","type":"text"},{"text":"required and recommended properties","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#structured-data-type-definitions"}}]},{"text":". Based on the format you're using, learn where to ","type":"text"},{"text":"insert structured data on the page","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/intro-structured-data#format-placement"}}]},{"text":".","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"It’s recommended to use Google’s favorite, JSON-LD. ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Learn how to ","type":"text"},{"text":"generate structured data with JavaScript","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/generate-structured-data-with-javascript"}}]},{"text":".","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Follow the ","type":"text"},{"text":"technical guidelines","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#technical-guidelines"}}]},{"text":" and ","type":"text"},{"text":"job posting content policies","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#content-policies"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Validate your code using the ","type":"text"},{"text":"Rich Results Test","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://search.google.com/test/rich-results"}}]},{"text":". You can also preview how your structured data may look on Google Search.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Deploy a few pages that include your structured data, and use the ","type":"text"},{"text":"URL Inspection tool","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9012289"}}]},{"text":" to test how Google sees the page. Ensure your page is accessible to Google and not blocked by a robots.txt file, the noindex tag, or login requirements. If the page looks okay, you can ","type":"text"},{"text":"ask Google to recrawl your URLs","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/ask-google-to-recrawl"}}]},{"text":".","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Note: ","type":"text","marks":[{"type":"strong"}]},{"text":"Allow time for re-crawling and re-indexing. Remember that it may take several days after publishing a page for Google to find and crawl it.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Keep Google informed by doing one of the following actions:","type":"text"}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"For job posting URLs, Google recommends using the Indexing API instead of sitemaps because the Indexing API prompts Googlebot to crawl your page sooner than updating the sitemap and pinging Google. However, Google still recommends ","type":"text"},{"text":"submitting a sitemap","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/sitemaps/overview"}}]},{"text":" to cover your entire site.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use the ","type":"text"},{"text":"Indexing API","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api"}}]},{"text":" to notify Google of a new URL to crawl or that content at a URL has been updated.","type":"text"}]}]}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Indexing API","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api/v3/quickstart"}}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Allows us to directly notify Google when job posting pages are added or removed. This allows Google to schedule pages for a fresh crawl, which can lead to higher-quality user traffic. ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The Indexing API keeps content fresh in search results by allowing updates to be pushed individually.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Here are some of the things you can do with the Indexing API:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Update a URL","type":"text","marks":[{"type":"strong"}]},{"text":": Notify Google of a new URL to crawl or that content at a previously-submitted URL has been updated.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove a URL","type":"text","marks":[{"type":"strong"}]},{"text":": After you delete a page from your servers, notify Google so that they can remove the page from their index and so that they don't attempt to crawl the URL again.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Get the status of a request","type":"text","marks":[{"type":"strong"}]},{"text":": Check the last time Google received each kind of notification for a given URL.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Send batch indexing requests","type":"text","marks":[{"type":"strong"}]},{"text":": Reduce the number of HTTP connections your client has to make by combining up to 100 calls into a single HTTP request.","type":"text"}]}]}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Setting up Indexing API","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Complete the prerequisites","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api/v3/prereqs"}}]},{"text":" by enabling the Indexing API, creating a new service account, verifying ownership in Search Console, and getting an access token to authenticate your API call.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Send requests","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api/v3/using-api"}}]},{"text":" to notify Google of new, updated, or deleted web pages.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"You may need more quota than the default. To view your current quota and request more quota, see ","type":"text"},{"text":"Quota","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api/v3/quota"}}]},{"text":".","type":"text"}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"XML Sitemap ","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"For job posting URLs, Google recommends using the Indexing API instead of sitemaps because the Indexing API prompts Googlebot to crawl your page sooner than removing the URL from the sitemap and pinging Google. ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"However, Google still recommends ","type":"text"},{"text":"submitting a sitemap","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/sitemaps/overview"}}]},{"text":" to cover your entire site. This should auto-update.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Follow the ","type":"text"},{"text":"general sitemap guidelines","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/sitemaps/build-sitemap#general-guidelines"}}]},{"text":". ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If","type":"text"},{"text":" not","type":"text","marks":[{"type":"strong"}]},{"text":" using API, the following sitemap guidelines apply to job posting URLs.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure Googlebot can access the URLs in the sitemap. Be sure that the URLs you include in the sitemap are not behind a firewall or disallowed by your robots.txt file.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use as accurate a time as possible for the (sitemap), (RSS), or (Atom) values to indicate when the page was added or changed. The value must be the last time that the content at the URL changed. It's important that you use accurate times; crawl bandwidth is limited and accurate times help us avoid re-crawling pages that haven't changed. In addition, the more Google has to crawl your pages, the more load will be placed on your servers.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don't include search results pages, list pages, or other dynamic pages in the sitemap.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The URLs in the sitemap must include ","type":"text"},{"text":"the canonical page","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/consolidate-duplicate-urls"}}]},{"text":" for each job posting.","type":"text"}]}]}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Where to Add JobPosting ","type":"text"},{"text":"Structured data/schema ","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#guidelines"}}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The full definition of JobPosting is available at ","type":"text"},{"text":"schema.org/JobPosting","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/JobPosting"}}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Only apply structured data to the most specific page describing a single job posting with its relevant details.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Put structured data on the most detailed leaf page possible. ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don't add structured data to pages that present a list of jobs (for example, search result pages). ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don’t add JobPosting markup on any other page, including pages that do not list any job.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Add a JobPosting property for each job posting you want to advertise. The structured data must appear on the same page as the job description that job seekers can read in their browser.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Most properties must only occur once in your job posting web page, unless the description specifically indicates that it can be added more than once.","type":"text"}]}]}]}]}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Required Properties for JobPosting","type":"text"}]},{"type":"paragraph","content":[{"text":"Completeness of the job posting markup details is highly important for ranking. ","type":"text"}]},{"type":"paragraph","content":[{"text":"All required and recommended properties are in the spreadsheet below with notes and examples. ","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Education and Experience Properties (beta) ","type":"text"}]},{"type":"paragraph","content":[{"text":"In addition to the required JobPosting properties, you can use beta properties to add more information about the education and experience of a job posting. Since Google is still developing how they are using this information, you may not see any appearance or effect in Google Search right away. Beta options are also outlined in the sheet. ","type":"text"}]},{"type":"table","attrs":{"layout":"full-width","localId":"b15ba276-4d48-4604-811d-e08cc9b0f28a"},"content":[{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#deebff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Type","type":"text","marks":[{"type":"strong"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#deebff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"Property","type":"text","marks":[{"type":"strong"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#deebff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Schema Type","type":"text","marks":[{"type":"strong"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#deebff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"Notes","type":"text","marks":[{"type":"strong"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#deebff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"Example","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"datePosted","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Date","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Date"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The original date that employer posted the job in ISO 8601 format. For example, \"2017-01-24\" or \"2017-01-24T19:33:17+00:00\".","type":"text"}]},{"type":"paragraph","content":[{"text":"For competitive industries, it’s easy to spot a correlation between the job post publishing date and its ability to rank higher in Google for Jobs. The reason? Especially for industries with a high turnover, the ability to quickly fill vacancies is a crucial point for recruiters and job seekers. Regarding this, it’s also noticeable that most of job boards have a “validThrough” attribute set to 30 days from the publishing date, suggesting that freshness can definitely be considered as one of the Google for Jobs ranking factors.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"datePosted\": \"2016-02-18\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"description","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Text","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Text"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The full description of the job in HTML format.","type":"text"}]},{"type":"paragraph","content":[{"text":"Copy should be easy to scan. Use concise bullet points for the detailed job description, as this makes it easier to read.","type":"text"}]},{"type":"paragraph","content":[{"text":"The description must be a complete representation of the job and should include:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"brief company introduction and information","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"role description","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"key job responsibilities","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"qualifications","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"skills and experience","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"nice to have/desired skills","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"working hours","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"education requirements","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"experience requirements","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"salary and benefits","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"location - add the location to the copy as this will improve the job post visibility for \"job title + location\" search terms","type":"text"}]}]}]},{"type":"paragraph","content":[{"text":"The description can't be the same as the title.","type":"text"}]},{"type":"paragraph","content":[{"text":"Google does not allow job postings with incomplete job descriptions.","type":"text"}]},{"type":"paragraph","content":[{"text":"Additional guidelines:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"You must format the description in HTML.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"At a minimum, add paragraph breaks using
,

, or \\n.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The feature recognizes the following HTML tags:

.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The feature doesn't recognize header and character-level tags, such as
, , and . While the tags won't affect the formatting in the feature, you can safely include them on the page.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Avoid special characters, exclamation marks, and unnecessary capitalization","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Avoid posting a job description with less than 400-500 words","type":"text"}]}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"hiringOrganization","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Organization","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Organization"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The organization offering the job position. This must be the name of the company (for example, \"Starbucks, Inc\"), and not the specific location that is hiring (for example, \"Starbucks on Main Street\"). ","type":"text"}]},{"type":"paragraph","content":[{"text":"Must include:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Company Name","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Company URL","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Company Logo","type":"text"}]}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"hiringOrganization\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Organization\", ","type":"text"},{"type":"hardBreak"},{"text":"\"name\": \"MagsRUs Wheel Company\", ","type":"text"},{"type":"hardBreak"},{"text":"\"sameAs\": \"","type":"text"},{"text":"http://www.magsruswheelcompany.com","type":"text","marks":[{"type":"link","attrs":{"href":"http://www.magsruswheelcompany.com"}}]},{"text":"\" ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"If the organization is hiring anonymously (for example, a staffing agency on behalf of an anonymous employer or an employer directly on your platform), use the confidential value for the HiringOrganization field.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"Google uses the same logo for your job postings as the image shown in your company's Knowledge Graph card. You can suggest a change (","type":"text"},{"text":"https://support.google.com/knowledgepanel/answer/7534842?visit_id=638092247965029131-3634806007&rd=2","type":"text","marks":[{"type":"link","attrs":{"href":"https://support.google.com/knowledgepanel/answer/7534842?visit_id=638092247965029131-3634806007&rd=2"}}]},{"text":") if you prefer a different logo, or else indicate your preferred logo (for both your company's Google knowledge panel and its job postings) using structured data (","type":"text"},{"text":"https://developers.google.com/search/docs/appearance/structured-data/logo","type":"text","marks":[{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/logo"}}]},{"text":").","type":"text"}]},{"type":"paragraph","content":[{"text":"Logos on third-party job sites:","type":"text"}]},{"type":"paragraph","content":[{"text":"If you have a third-party job site, you can provide a different logo for a given organization than the image shown in the organization's Google knowledge panel. To request a different logo for a hiring organization, add the logo property to the hiringOrganization array. ","type":"text"}]},{"type":"paragraph","content":[{"text":"google will pick the best logo to display in Search results, whether it's the knowledge panel logo or the hiringOrganization logo. The logo property is only eligible to be shown on your job site, and isn't treated as the canonical logo for the organization. For more information, see hiringOrganization. ","type":"text"}]},{"type":"paragraph","content":[{"text":"For JobPosting structured data, the image width and height ratio must be between 0.75 and 2.5. Make sure that you follow the logo image guidelines and Company logo guidelines (","type":"text"},{"text":"https://developers.google.com/search/docs/appearance/structured-data/logo#logo-property","type":"text","marks":[{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/logo#logo-property"}}]},{"text":")","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"\"hiringOrganization\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Organization\", ","type":"text"},{"type":"hardBreak"},{"text":"\"name\": \"MagsRUs Wheel Company\", ","type":"text"},{"type":"hardBreak"},{"text":"\"sameAs\": \"","type":"text"},{"text":"http://www.magsruswheelcompany.com","type":"text","marks":[{"type":"link","attrs":{"href":"http://www.magsruswheelcompany.com"}}]},{"text":"\", ","type":"text"},{"type":"hardBreak"},{"text":"\"logo\": \"","type":"text"},{"text":"https://www.example.com/images/logo.png","type":"text","marks":[{"type":"link","attrs":{"href":"https://www.example.com/images/logo.png"}}]},{"text":"\" ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"jobLocation","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":3,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Place","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Place"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The physical location(s) of the business where the employee will report to work (such as an office or worksite), not the location where the job was posted. Include as many properties as possible. The more properties you provide, the higher quality the job posting is to our users. Note that you must include the addressCountry property.","type":"text"}]},{"type":"paragraph","content":[{"text":"Adding the exact location (down to the street and zip code) is another key factor in ranking well for GFJ. As per the local results, the closer the user's IP to the exact job post location, the better the chances to appear in Google For Jobs the vacancy has.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"jobLocation\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Place\", ","type":"text"},{"type":"hardBreak"},{"text":"\"address\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"PostalAddress\", ","type":"text"},{"type":"hardBreak"},{"text":"\"streetAddress\": \"555 Clancy St\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressLocality\": \"Detroit\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressRegion\": \"MI\", ","type":"text"},{"type":"hardBreak"},{"text":"\"postalCode\": \"48201\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressCountry\": \"US\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"Multiple physical locations ","type":"text"}]},{"type":"paragraph","content":[{"text":"If the job has multiple locations, add multiple jobLocation properties in an array. Google will choose the best location to display based on the job seeker's query.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"Remote jobs","type":"text"}]},{"type":"paragraph","content":[{"text":"For jobs in which the employee may or must work remotely 100% of the time, you must use jobLocationType. The jobLocation property isn't required if applicantLocationRequirements is present.","type":"text"}]},{"type":"paragraph","content":[{"text":"For remote workers, simply add “jobLocationType”: “TELECOMMUTE” to the schema markup.","type":"text"}]},{"type":"paragraph","content":[{"text":"jobLocationType: Use this property to specify that the job is a Work from home job.","type":"text"}]},{"type":"paragraph","content":[{"text":"applicantLocationRequirements: Use this property to specify geographic location(s) in which employees may be located for work from home jobs. At least one country is required.","type":"text"}]},{"type":"paragraph","content":[{"text":"jobLocation: Use this property to specify where the job can be physically performed. You don't need to use this property if there isn't a physical location where a job can be performed (for example, an office or construction site). Note that the addressCountry property must be specified if this property is used.","type":"text"}]},{"type":"paragraph","content":[{"text":"The job can be performed at a physical work site located in Detroit, MI, or at home in the US. Use jobLocation and jobLocationType.","type":"text"}]},{"type":"paragraph","content":[{"text":"The job can be performed at a physical location in Detroit or at home in either Michigan or Texas. Use jobLocation, jobLocationType, and applicantLocationRequirements.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"title","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Text","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Text"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The title of the job (not the title of the posting). For example, \"Software Engineer\".","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"title\": \"Software Engineer\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"Job titles should be easy to understand and straight to the point ","type":"text"}]},{"type":"paragraph","content":[{"text":"Best practices:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"This property must be the title of the job only.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don't include job codes, addresses, dates, salaries, or company names in the title property.","type":"text"}]}]}]},{"type":"paragraph","content":[{"text":"-- Not recommended: Apply now for IT job -FRENCH speaker in Bucharest","type":"text"},{"type":"hardBreak"},{"text":"-- Recommended: Market Specialist, French speaker","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Provide concise, readable titles.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don't overuse special characters such as ! and *. Abusing special characters might cause your structured data to be considered as Spammy Structured Markup. Numbers and characters such as / and - are acceptable.","type":"text"}]}]}]},{"type":"paragraph","content":[{"text":"-- Not recommended: *** WAREHOUSE HIRING NOW!! ON A BUS ROUTE!! ***","type":"text"},{"type":"hardBreak"},{"text":"-- Recommended: Shipping and Receiving Warehouse Associate","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Don't use name instead of title. The properties title and name aren't interchangeable.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If you're a third party job site, don't attempt to modify the job title to follow the guidelines, as it can make the title unreadable. Instead, provide the title as you received it from the employer.","type":"text"}]}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"applicantLocationRequirements","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"AdministrativeArea","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/AdministrativeArea"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The geographic location(s) in which employees may be located for to be eligible for the Work from home job. The job description must clearly state that the applicant may be located in certain geographical location(s). This property is only recommended if applicants may be located in one or more geographic locations and the job may or must be 100% remote. ","type":"text"}]},{"type":"paragraph","content":[{"text":"The following example suggests a job that can be done remotely anywhere within the United States:","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"applicantLocationRequirements\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Country\", ","type":"text"},{"type":"hardBreak"},{"text":"\"name\": \"USA\" ","type":"text"},{"type":"hardBreak"},{"text":"}, ","type":"text"},{"type":"hardBreak"},{"text":"\"jobLocationType\": \"TELECOMMUTE\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"The following example suggests a job can either be done remotely from the country of Canada or executed at a physical location in Detroit, MI:","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"\"jobLocation\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Place\", ","type":"text"},{"type":"hardBreak"},{"text":"\"address\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"PostalAddress\", ","type":"text"},{"type":"hardBreak"},{"text":"\"streetAddress\": \"555 Clancy St\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressLocality\": \"Detroit\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressRegion\": \"MI\", ","type":"text"},{"type":"hardBreak"},{"text":"\"postalCode\": \"48201\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressCountry\": \"US\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"}, ","type":"text"},{"type":"hardBreak"},{"text":"\"applicantLocationRequirements\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Country\", ","type":"text"},{"type":"hardBreak"},{"text":"\"name\": \"Canada\" ","type":"text"},{"type":"hardBreak"},{"text":"}, ","type":"text"},{"type":"hardBreak"},{"text":"\"jobLocationType\": \"TELECOMMUTE\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"baseSalary","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"MonetaryAmount","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/MonetaryAmount"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The actual base salary for the job, as provided by the employer (not an estimate).","type":"text"}]},{"type":"paragraph","content":[{"text":"Note: Only employers can provide baseSalary","type":"text","marks":[{"type":"strong"}]},{"text":". If you're a third party job site, you can provide a salary estimate for an","type":"text"},{"text":" occupation type using the Occupation type.","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"For the unitText of QuantitativeValue, use one of the following case-sensitive values: ","type":"text"}]},{"type":"paragraph","content":[{"text":"HOUR ","type":"text"},{"type":"hardBreak"},{"text":"DAY ","type":"text"},{"type":"hardBreak"},{"text":"WEEK ","type":"text"},{"type":"hardBreak"},{"text":"MONTH ","type":"text"},{"type":"hardBreak"},{"text":"YEAR","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"baseSalary\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"MonetaryAmount\", ","type":"text"},{"type":"hardBreak"},{"text":"\"currency\": \"USD\", ","type":"text"},{"type":"hardBreak"},{"text":"\"value\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"QuantitativeValue\", ","type":"text"},{"type":"hardBreak"},{"text":"\"value\": 40.00, ","type":"text"},{"type":"hardBreak"},{"text":"\"unitText\": \"HOUR\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"To specify a salary range, define a minValue and a maxValue, rather than a single value.","type":"text"}]},{"type":"paragraph","content":[{"text":"Google also recommends to always display an accurate salary bracket for full transparency","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"\"baseSalary\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"MonetaryAmount\", ","type":"text"},{"type":"hardBreak"},{"text":"\"currency\": \"USD\", ","type":"text"},{"type":"hardBreak"},{"text":"\"value\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"QuantitativeValue\", ","type":"text"},{"type":"hardBreak"},{"text":"\"minValue\": 40.00, ","type":"text"},{"type":"hardBreak"},{"text":"\"maxValue\": 50.00, ","type":"text"},{"type":"hardBreak"},{"text":"\"unitText\": \"HOUR\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"occupation","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Estimated Salary","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"Occupation","type":"text","marks":[{"type":"code"}]},{"text":" structured data allows salary estimate providers to define salary ranges and region-based salary averages for job types, details about the occupation such as typical benefits, qualifications, and educational requirements. ","type":"text"},{"text":"OccupationAggregationByEmployer","type":"text","marks":[{"type":"code"}]},{"text":" structured data allows salary estimate providers to aggregate occupations by factors such as experience levels or hiring organization.","type":"text"}]},{"type":"paragraph","content":[{"text":"Estimated salaries can appear in the job experience on Google Search and as a salary estimate rich result for a given occupation.","type":"text"}]},{"type":"paragraph","content":[{"text":"https://developers.google.com/search/docs/appearance/structured-data/estimated-salary","type":"text","marks":[{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/estimated-salary"}}]},{"text":" ","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"codeBlock","content":[{"text":"\n \n Software Developer, Applications\n \n \n \n \n","type":"text"}]},{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"directApply","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Boolean","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Boolean"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"Indicates whether the URL that's associated with this job posting enables direct application for the job.","type":"text"}]},{"type":"paragraph","content":[{"text":"*Since Google is still developing how they are using this information, you may not see any appearance or effect in Google Search right away.","type":"text"}]},{"type":"paragraph","content":[{"text":"We define a direct apply experience in terms of the actions that are required from the user to apply to the job. This means that a user is offered a short and simple application process on your page without unnecessary intermediate steps. If the user has to click apply, complete an application form, sign in or log in more than once in the application journey, it means that you aren't offering a direct apply experience. ","type":"text"}]},{"type":"paragraph","content":[{"text":"You likely offer a direct apply experience if you provide one of the following experiences: ","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The user completes the application process on your site. ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Once arriving at your page from Google, the user doesn't have to click apply and provide user information more than once to complete the application process ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The job posting includes instructions on how to apply (for example, the job posting lists the email address, phone number, or physical address where they can submit the application) or directly schedule an interview with an employer. These instructions must be for directly contacting the actual company hiring for the job, or their representative.","type":"text"}]}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"employmentType","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":2,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Tex","type":"text","marks":[{"type":"link","attrs":{"href":"https://schema.org/Text"}}]},{"text":"t","type":"text","marks":[{"type":"underline"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"Type of employment. Add the employment type to the JobPosting markup, as this will trigger the employment type badge.","type":"text"}]},{"type":"paragraph","content":[{"text":"Choose one or more of the following case-sensitive values:","type":"text"}]},{"type":"paragraph","content":[{"text":"FULL_TIME","type":"text"},{"type":"hardBreak"},{"text":"PART_TIME","type":"text"},{"type":"hardBreak"},{"text":"CONTRACTOR","type":"text"},{"type":"hardBreak"},{"text":"TEMPORARY","type":"text"},{"type":"hardBreak"},{"text":"INTERN","type":"text"},{"type":"hardBreak"},{"text":"VOLUNTEER","type":"text"},{"type":"hardBreak"},{"text":"PER_DIEM","type":"text"},{"type":"hardBreak"},{"text":"OTHER","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"employmentType\": \"CONTRACTOR\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"You can include more than one employmentType property. For example:","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"\"employmentType\": [\"FULL_TIME\", \"CONTRACTOR\"]","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"identifier","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"PropertyValue","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/PropertyValue"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The hiring organization's unique identifier for the job.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"identifier\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"PropertyValue\", ","type":"text"},{"type":"hardBreak"},{"text":"\"name\": \"MagsRUs Wheel Company\", ","type":"text"},{"type":"hardBreak"},{"text":"\"value\": \"1234567\" ","type":"text"},{"type":"hardBreak"},{"text":"}","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"jobLocationType","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Tex","type":"text","marks":[{"type":"link","attrs":{"href":"https://schema.org/Text"}}]},{"text":"t","type":"text","marks":[{"type":"underline"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"Set this property with the value TELECOMMUTE for jobs in which the employee may or must work remotely 100% of the time (from home or another location of their choosing). In addition to adding jobLocationType, the job description must clearly state that the job is 100% remote. The jobLocationType property is required if the job is 100% remote.","type":"text"}]},{"type":"paragraph","content":[{"text":"Requirements","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Jobs marked as TELECOMMUTE must be fully remote. Don't mark up jobs that allow occasional work-from-home, jobs for which remote work is a negotiable benefit, or have other arrangements that are not 100% remote. The \"gig economy\" nature of a job doesn't imply that it is or is not remote.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"You must specify a minimum of one country from which applicants are eligible to work, using applicantLocationRequirements (preferred), or a default to the country of a jobLocation (provided there is an option to work at a physical location as well). If a remote job doesn't contain applicantLocationRequirements, Google shows the job to anyone in the country specified in jobLocation.","type":"text"}]}]}]},{"type":"paragraph","content":[{"text":"The following example shows that the employee can physically report to work at a job site located in Tucson, AZ OR can work remotely within the US:","type":"text"}]},{"type":"paragraph","content":[{"text":"*Google continues to support TELECOMMUTE as an additionalProperty of jobLocation. While we don't have immediate plans to deprecate additionalProperty, we encourage the use of the new schema where possible.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"jobLocation\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"Place\", ","type":"text"},{"type":"hardBreak"},{"text":"\"address\": { ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"PostalAddress\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressLocality\": \"Tucson\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressRegion\": \"AZ\", ","type":"text"},{"type":"hardBreak"},{"text":"\"addressCountry\": \"US\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"}, ","type":"text"},{"type":"hardBreak"},{"text":"\"jobLocationType\": \"TELECOMMUTE\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Required Property","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"validThrough","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"DateTim","type":"text","marks":[{"type":"link","attrs":{"href":"https://schema.org/DateTime"}}]},{"text":"e","type":"text","marks":[{"type":"underline"}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"*Note: This is required for job postings that have an expiration date.","type":"text"}]},{"type":"paragraph","content":[{"text":"Take extra care to let Google know when a job is expiring or has expired, as Google is now threatening manual penalties about expired job postings, as explained in this note about how to remove a job posting (","type":"text"},{"text":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#remove-job-postings","type":"text","marks":[{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#remove-job-postings"}}]},{"text":")","type":"text"}]},{"type":"paragraph","content":[{"text":"If a job posting never expires, or you do not know when the job will expire, do not include this property. If the job is filled before the expiration date occurs, remove the job posting.","type":"text"}]},{"type":"paragraph","content":[{"text":"The date when the job posting will expire in ISO 8601 format. For example, \"2017-02-24\" or \"2017-02-24T19:33:17+00:00\". For example:","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"validThrough\": \"2017-03-18T00:00\"","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended properties (beta)","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"educationRequirements","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"EducationalOccupationalCredential ","type":"text","marks":[{"type":"link","attrs":{"href":"https://schema.org/EducationalOccupationalCredential"}}]},{"text":"or ","type":"text"},{"text":"Text","type":"text","marks":[{"type":"link","attrs":{"href":"https://schema.org/Text"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The educational background needed for the job posting. If there aren't any educational requirements, use the no requirements value. If you don't know the educational requirements, don't add this property. ","type":"text"}]},{"type":"paragraph","content":[{"text":"This property can be repeated in an array.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph","content":[{"text":"\"educationRequirements\": [ ","type":"text"},{"type":"hardBreak"},{"text":"{ ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"EducationalOccupationalCredential\", ","type":"text"},{"type":"hardBreak"},{"text":"\"credentialCategory\": \"bachelor degree\" }, ","type":"text"},{"type":"hardBreak"},{"text":"{ ","type":"text"},{"type":"hardBreak"},{"text":"\"@type\": \"EducationalOccupationalCredential\", ","type":"text"},{"type":"hardBreak"},{"text":"\"credentialCategory\": \"postgraduate degree\" ","type":"text"},{"type":"hardBreak"},{"text":"} ","type":"text"},{"type":"hardBreak"},{"text":"]","type":"text"}]}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended properties (beta)","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"educationRequirements.credentialCategory","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Text","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Text"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The level of education that's required for the job posting. Use one of the following values:","type":"text"}]},{"type":"paragraph","content":[{"text":"high school","type":"text"},{"type":"hardBreak"},{"text":"associate degree","type":"text"},{"type":"hardBreak"},{"text":"bachelor degree","type":"text"},{"type":"hardBreak"},{"text":"professional certificate","type":"text"},{"type":"hardBreak"},{"text":"postgraduate degree","type":"text"}]},{"type":"paragraph","content":[{"text":"In addition to adding this property, continue to describe the education requirements in the description property.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended properties (beta)","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"experienceRequirements","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"OccupationalExperienceRequirements or Text","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The experience that's required for the job posting. If there aren't any requirements, use the no requirements value. ","type":"text"}]},{"type":"paragraph","content":[{"text":"In addition to adding this property, continue to describe the experience requirements in the description property.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended properties (beta)","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"experienceRequirements.monthsOfExperience","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Number","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://schema.org/Number"}}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"The minimum number of months of experience that are required for the job posting.","type":"text"}]},{"type":"paragraph","content":[{"text":"If there are more complex experience requirements, use the experience that represents the minimum number that is required for a candidate. For example:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"12 months as a chef or 24 months as a sous chef: This implies that the candidate may have either experience of the two required options, and the minimum requirement is 12 months.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"12 months as a chef and 24 months as a sous chef: This is implies that the candidate has to fulfill all given requirements, and the minimum requirement is 24 months.","type":"text"}]}]}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]},{"type":"tableRow","content":[{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[145.0]},"content":[{"type":"paragraph","content":[{"text":"Recommended properties (beta)","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[122.0]},"content":[{"type":"paragraph","content":[{"text":"experienceInPlaceOfEducation","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[163.0]},"content":[{"type":"paragraph","content":[{"text":"Boolean","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[710.0]},"content":[{"type":"paragraph","content":[{"text":"If set to true, this property indicates whether a job posting will accept experience in place of its formal educational qualifications. If set to true, you must include both the experienceRequirements and educationRequirements properties.","type":"text"}]}]},{"type":"tableCell","attrs":{"colspan":1,"background":"#ffffff","rowspan":1,"colwidth":[660.0]},"content":[{"type":"paragraph"}]}]}]},{"type":"paragraph"},{"type":"paragraph","content":[{"text":"*","type":"text","marks":[{"type":"strong"}]},{"text":"Lyle’s Spreadsheet - Nurse GFJ Requirement Document","type":"text","marks":[{"type":"strong"},{"type":"link","attrs":{"href":"https://reliaslearning-my.sharepoint.com/:x:/g/personal/lbaker_relias_com/EfQxu365OYpJq25j8gikCKIB8gTuE6WIxKD_gRyp4h2lmg?e=Ib92CI"}}]}]},{"type":"heading","attrs":{"level":2},"content":[{"text":"Testing","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Google’s Rich Results Test","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://search.google.com/test/rich-results"}}]},{"text":" - see what Google rich results can be generated for the page","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Schema Markup Validator","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://validator.schema.org/"}}]},{"text":" - test all types of ","type":"text"},{"type":"inlineCard","attrs":{"url":"http://schema.org"}},{"text":" markup, without Google-specific validation.","type":"text"}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Expired JobPostings","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Google does not allow expired job postings. Expired job postings should ideally be ","type":"text"},{"text":"removed","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#remove-job-postings"}}]},{"text":" from your website. If you prefer to not remove them, then you need to ensure the validThrough property is populated and in the past. This helps people review only the job postings that are still hiring.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Take extra care to let google know when a job is expired. Google may hand out a manual penalty for expired job postings ","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"How to remove an expired job post","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#remove-job-postings"}}]}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure your page is removed by doing one of the following actions:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Ensure the validThrough property is populated and in the past.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove the page entirely (so that requesting it returns a 404 or 410 status code).","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove JobPosting structured data from the page.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Keep Google informed by doing one of the following actions:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use the ","type":"text"},{"text":"Indexing API","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api"}}]},{"text":" to request removal of a job posting URL from the Google Search index.","type":"text"}]}]}]}]}]},{"type":"paragraph"},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"JobPosting Content Policies ","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Jobs without a way to apply","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow job postings that don't have a way to apply. This includes:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Job postings that advertise events such as career fair invitations.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Job postings that require a login to view the job description. Users must be able to see the job posting details without the need to login.","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Irrelevant content","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"The JobPosting markup must only be used on pages that contain a single job posting. Google doesn’t allow the use of JobPosting markup in any other page, including pages that do not list any job.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Incomplete content ","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow job postings with incomplete job descriptions. ","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Resume collection","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Publishers may solicit resume collections for open positions only. Google may remove solicitations that collect candidate data, but are not currently hiring.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Job requests","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Job postings must describe the open position, include any qualifications needed, and include other information that would be relevant to a user looking for a job. Google doesn’t allow job postings where the job applicant is offering to perform a job.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Payment required","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow job postings that require payment from applicants.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Editorial content ","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"To ensure users can understand your content and can easily apply for the job, Google doesn’t allow content that spams the page with obstructive text and images, excessive and distracting ads, or content that doesn't add any value to the job posting.","type":"text"}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow grammatically incorrect content. Follow basic grammar rules, use proper capitalization, avoid writing text in all caps, and only use acronyms or abbreviations that are widely understood.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Misrepresentation","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow job postings that attempt to impersonate another person or organization, or otherwise engage in activities intended to deceive, defraud, or mislead others. This includes falsely implying affiliation with, or endorsement by, another individual or organization. This also includes using multiple accounts to evade Google’s policies, bypass blocks, or otherwise subvert restrictions placed on your account.","type":"text"}]},{"type":"paragraph","content":[{"text":"Policy violation examples include:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Jobs or content that represent the employer in a way that is not accurate, realistic, or truthful.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Jobs posting for fake or non-existent jobs. This includes job postings with the primary purpose of collecting information about applicants, rather than seeking to employ these applicants.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Job titles, description, and other details that use ","type":"text"},{"text":"keyword stuffing","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/essentials/spam-policies#keyword-stuffing"}}]},{"text":" to manipulate search rankings.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Providing false location data that does not match the actual location of the job.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Job postings on behalf of an organization or company without authorization.","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Profanity and vulgar language ","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow job postings that contain obscene, profane, or offensive language.","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Advertisements disguised as a job posting","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"Google doesn’t allow promotional content disguised as a job posting, such as those posted by a third party (for example, ","type":"text"},{"text":"affiliate programs","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/essentials/spam-policies#thin-affiliate-pages"}}]},{"text":").","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Legal removal requests ","type":"text","marks":[{"type":"strong"}]}]},{"type":"paragraph","content":[{"text":"If Google receives a complaint that content in a job posting may violate the law, the job posting will be handled in accordance with ","type":"text"},{"text":"Search policies","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/legal/answer/3110420"}}]},{"text":".","type":"text"}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Troubleshooting","type":"text"}]},{"type":"paragraph","content":[{"text":"If you're having trouble implementing or debugging structured data, here are some resources that may help you.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure to review any Search Console message that details the issue ","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Google does not guarantee that features that consume structured data will show up in search results. For a list of common reasons why Google may not show your content in a rich result, see the ","type":"text"},{"text":"General Structured Data Guidelines","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/sd-policies"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"You might have an error in your structured data. Check the ","type":"text"},{"text":"list of structured data errors","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/7552505#error_list"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If you received a structured data manual action against your page, the structured data on the page will be ignored (although the page can still appear in Google Search results). To fix ","type":"text"},{"text":"structured data issues","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9044175#zippy=%2Cstructured-data-issue"}}]},{"text":", use the ","type":"text"},{"text":"Manual Actions report","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9044175"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Review the ","type":"text"},{"text":"guidelines","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#guidelines"}}]},{"text":" again to identify if your content isn't compliant with the guidelines. The problem can be caused by either spammy content or spammy markup usage. However, the issue may not be a syntax issue, and so the Rich Results Test won't be able to identify these issues.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Troubleshoot missing rich results / drop in total rich results","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/7552505#missing-jobs"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Allow time for re-crawling and re-indexing. Remember that it may take several days after publishing a page for Google to find and crawl it. For general questions about crawling and indexing, check the ","type":"text"},{"text":"Google Search crawling and indexing FAQ","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/help/crawling-index-faq"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Post a question in the ","type":"text"},{"text":"Google Search Central forum","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/community"}}]},{"text":".","type":"text"}]}]}]},{"type":"paragraph","content":[{"text":"If your job posting isn't appearing in the job search results or if you've received a manual action for ","type":"text"},{"text":"Spammy Structured Markup","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/3498001?&ref_topic=6003164"}}]},{"text":" in Search Console, try to resolve the most common issues. If you're still experiencing issues, make sure you ","type":"text"},{"text":"review our guidelines","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#guidelines"}}]},{"text":".","type":"text"}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Structured data is on the wrong page","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": A job listing page (a search results page that contains one or more job postings) has JobPosting structured data on the page. JobPosting structured data must only be on a job posting page (a page that contains a single job and isn't a search results page). You may have received the Search Console message: \"Structured data policy violation - A list page should not include structured data for individual jobs\".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove JobPosting structured data from the listing page. Only place JobPosting structured data on pages that are dedicated to a single job posting.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After you resolve the issue, ","type":"text"},{"text":"submit your site for reconsideration","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/35843"}}]},{"text":".","type":"text"}]}]}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Content doesn't match the structured data","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": A page includes content that doesn't match the structured data on the page. For example, the title of a job on the page doesn't match the value listed for the title property. There may also be spammy content, like click-baity titles and descriptions, the job seems to be fake, or the ","type":"text"},{"text":"job posting isn't representative","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#misrepresentation"}}]},{"text":" of the actual job.","type":"text"}]}]}]},{"type":"paragraph","marks":[{"type":"indentation","attrs":{"level":1}}],"content":[{"text":"Another example is when the job salary is in the markup but not on the job page. This is also a violation of the content guidelines, as all information in the markup must be visible on the job page.","type":"text"}]},{"type":"paragraph","marks":[{"type":"indentation","attrs":{"level":1}}],"content":[{"text":"For a full list of examples, see the examples in ","type":"text"},{"text":"content policies","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#content-policies"}}]},{"text":". You may have received this Search Console message: \"Structured data policy violation - Content on pages found to be different than structured data on the page\".","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Verify that the structured data aligns with the actual content on the page, is representative of the job to be performed, and doesn't mislead users.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use the ","type":"text"},{"text":"URL Inspection tool","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9012289"}}]},{"text":" to make sure that the content is visible on the rendered page (the rendered page is how Google sees your page).","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After you resolve the issue, ","type":"text"},{"text":"submit your site for reconsideration","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/35843"}}]},{"text":".","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Expired jobs are still live","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": Users can still access the page through the jobs experience on Google even though the job has expired. Usually, this is because of the following reasons:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The validThrough property is missing or isn't set to the past.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The page is still live.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"The job posting's apply option flow directs to an expired job posting page.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"JobPosting structured data is still present on the page even though the job has expired.","type":"text"}]}]}]}]}]},{"type":"paragraph","content":[{"text":"You may have received this Search Console message: \"Structured data policy violation - JobPosting structured data on expired job\".","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove the expired job posting by doing one of the following:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Ensure the validThrough property is populated and in the past.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove the page entirely (so that requesting it returns a 404 or 410 status code).","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Remove JobPosting structured data from the page.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Keep Google informed by using the ","type":"text"},{"text":"Indexing API","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/apis/indexing-api"}}]},{"text":". If you're not using the Indexing API, submit a new sitemap to Google by sending a GET request to the following URL:","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"http://www.google.com/ping?sitemap=location_of_sitemap","type":"text","marks":[{"type":"link","attrs":{"href":"http://www.google.com/ping?sitemap=location_of_sitemap"}}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"For job posting URLs, Google recommends using the Indexing API instead of sitemaps because the Indexing API prompts Googlebot to crawl your page sooner than removing the URL from the sitemap and pinging Google. However, Google still recommends ","type":"text"},{"text":"submitting a sitemap","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/crawling-indexing/sitemaps/overview"}}]},{"text":" for coverage of your entire site.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After you resolve the issue, ","type":"text"},{"text":"submit your site for reconsideration","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/35843"}}]},{"text":".","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Apply option is missing","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": There's no way for the user to apply for the job on the job posting page. You may have received this Search Console message: \"Structured data policy violation - Can't submit application on job offer page.\"","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure there's a way for users to apply for the job on the page.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After you resolve the issue, ","type":"text"},{"text":"submit your site for reconsideration","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/35843"}}]},{"text":".","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Logo is incorrect","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": Your site doesn't have a Google knowledge panel or the knowledge panel shows an incorrect logo for your site. Google uses the same logo for your job postings as the image shown in your company's knowledge panel card. For more information about how Google selects your logo, see ","type":"text"},{"text":"Update your company logo","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#company-logo"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"paragraph","marks":[{"type":"indentation","attrs":{"level":1}}],"content":[{"text":"There are two ways you can fix the issue:","type":"text"}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure you specify the correct logo with the ","type":"text","marks":[{"type":"strong"}]},{"text":"hiringOrganization.logo","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#hiring"}}]},{"text":" property.","type":"text","marks":[{"type":"strong"}]},{"text":" Make sure that the image width and height ratio is between 0.75 and 2.5. Updating the structured data is faster than updating the Google knowledge panel and doesn't require you to be verified for your knowledge panel.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Suggest a change","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://support.google.com/posts/answer/7534842"}}]},{"text":" to your knowledge panel.","type":"text","marks":[{"type":"strong"}]},{"text":" Updating your knowledge panel provides more control over how your organization appears on Google, but it may take longer to update. If you need to fix a logo issue quickly, add the ","type":"text"},{"text":"hiringOrganization.logo","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#hiring"}}]},{"text":" property.","type":"text"}]}]}]},{"type":"heading","attrs":{"level":3},"content":[{"text":"Job location is missing or incorrect","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"What caused the issue","type":"text","marks":[{"type":"strong"}]},{"text":": Google doesn't understand the value(s) provided for the jobLocation, addressLocality, or addressRegion properties. Google tries to match the location information to a physical location, and the location provided is either missing or incorrect.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the issue","type":"text","marks":[{"type":"strong"}]}]}]}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Make sure the structured data includes values for jobLocation, addressLocality, or addressRegion (depending on the location, not all of the location properties are applicable). Google recommend that you include as many location properties as possible. The more properties you provide, the higher quality the job posting is to users.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Validate the location fix:","type":"text"}]},{"type":"orderedList","attrs":{"order":1},"content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Open the ","type":"text"},{"text":"Rich Results Test","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://search.google.com/test/rich-results"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Enter the job posting URL in the Fetch URL box.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Click ","type":"text"},{"text":"Validate","type":"text","marks":[{"type":"strong"}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Click ","type":"text"},{"text":"Preview","type":"text","marks":[{"type":"strong"}]},{"text":".","type":"text"},{"text":"Success","type":"text","marks":[{"type":"strong"}]},{"text":": The Rich Results Test displays the correct job location in the Google Search Preview Tool.","type":"text"},{"text":"Try again","type":"text","marks":[{"type":"strong"}]},{"text":": The Rich Results Test displays \"false\" for the job location in the Google Search Preview Tool. Make sure the location is a real location.","type":"text"}]}]}]}]}]},{"type":"paragraph"},{"type":"heading","attrs":{"level":2},"content":[{"text":"Monitoring and Reporting","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"GSC","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Search Console is a tool that helps you monitor how your pages perform in Google Search. You don't have to sign up for Search Console to be included in Google Search results, but it can help you understand and improve how Google sees your site. Google recommends checking Search Console in the following cases:","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After deploying structured data for the first time","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#after-deploying"}}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After Google has indexed your pages, look for issues using the relevant ","type":"text"},{"text":"Rich result status report","type":"text","marks":[{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/7552505"}}]},{"text":". Ideally, there will be an increase of valid items, and no increase in invalid items. If you find issues in your structured data:","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Fix the invalid items","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#troubleshooting"}}]},{"text":".","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Inspect a live URL","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9012289#test_live_page"}}]},{"text":" to check if the issue persists.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Request validation","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/7552505#validation"}}]},{"text":" using the status report.","type":"text"}]}]}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"After releasing new templates or updating your code","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#after-releasing"}}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"When you make significant changes to your website, monitor for increases in structured data invalid items.","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If you see an ","type":"text"},{"text":"increase in invalid items","type":"text","marks":[{"type":"strong"}]},{"text":", perhaps you rolled out a new template that doesn't work, or your site interacts with the existing template in a new and bad way.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"If you see a ","type":"text"},{"text":"decrease in valid items","type":"text","marks":[{"type":"strong"}]},{"text":" (not matched by an increase in invalid items), perhaps you are no longer embedding structured data in your pages. Use the ","type":"text"},{"text":"URL Inspection tool","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9012289"}}]},{"text":" to learn what is causing the issue.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Warning","type":"text","marks":[{"type":"strong"}]},{"text":": Don't use ","type":"text"},{"text":"cached links","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/websearch/answer/1687222"}}]},{"text":" to debug your pages. Instead, use the ","type":"text"},{"text":"URL Inspection Tool","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/9012289"}}]},{"text":" ","type":"text","marks":[{"type":"underline"}]},{"text":"because it has the most up-to-date version of your pages.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Analyzing traffic periodically","type":"text","marks":[{"type":"underline"},{"type":"strong"},{"type":"link","attrs":{"href":"https://developers.google.com/search/docs/appearance/structured-data/job-posting#analyzing-periodically"}}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Analyze your Google Search traffic using the ","type":"text"},{"text":"Performance Report","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/webmasters/answer/7576553"}}]},{"text":". The data will show you how often your page appears as a rich result in Search, how often users click on it and what is the average position you appear on search results. You can also automatically pull these results with the ","type":"text"},{"text":"Search Console API","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/webmaster-tools/search-console-api-original/v3/how-tos/search_analytics"}}]},{"text":".","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use custom UTM parameters in Google Analytics ","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Use Google’s custom ","type":"text"},{"text":"UTM parameters","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://support.google.com/analytics/answer/1037445"}}]},{"text":" to track visits after a user is directed from the job detailed page to your site. You can use the parameters with ","type":"text"},{"text":"Google Analytics","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://google.com/analytics"}}]},{"text":" or other third-party tracking tools:","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"utm_campaign=google_jobs_apply","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"utm_source=google_jobs_apply","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"utm_medium=organic","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Enhancements > Job Postings","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"This is a report to show errors or warnings on rich results of job postings","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Warnings - are recommendations that something on the markup is misplaced or missing, helping to make the code as friendly as possible.","type":"text"}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Performance > Filter: Search Appearance > Job Listing/Job Details ","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"“Job Listings” is recording the hits each time a job post appears in the listings preview","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"“Job Details” refers to the impressions/clicks triggered by a specific job posting","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"*you can access the same data through the ","type":"text"},{"text":"Google Search Console API.","type":"text","marks":[{"type":"underline"},{"type":"link","attrs":{"href":"https://developers.google.com/webmaster-tools/search-console-api-original/v3/how-tos/search_analytics"}}]}]}]}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"GA","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Acquisition > All Traffic > Source/Medium > Search: google_jobs_apply ","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Google automatically adds custom UTM parameters to each Job Posting, you can create a Google for Jobs segment in GA, effectively tracking traffic, applications, and other key metrics.","type":"text"}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Secondary dimension > Landing Page ","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"To drill down by job role","type":"text"}]}]}]}]}]}]}]}]},{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"GDS","type":"text","marks":[{"type":"strong"}]}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","content":[{"text":"Ability to create any customizable dashboard","type":"text"}]}]}]}]}]}],"version":1}

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