...
Exposure - How well is our brand reaching our target accounts? | Values |
|---|---|
Accounts Reached | 14150/11187 |
Viewability | 72.9% |
Engagement - How well is the audience engaging with our brand? | Values |
|---|---|
Engagement Rate (CTR+VTR) |
|
Account Engagement Rate (aCTR+aVTR) | 79.67% |
Avg. Increase in Account Engagement | 5.60x |
Shift in Account Engagement | 68 |
...