Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

...

World Behavior Analysis Day | Mar 20

  • Dates: Feb 14-16 March 20, 2024

  • Discount: 15% off all courses

...

  • We anticipate an uptick in course purchases during this timeframe as well as new user registrations on the Academy website from those entering the website via PPC campaigns. We will assess the performance of the campaign and compare it to last years campaign to determine success as 2023 will be our benchmark for success.

Target market

  • PT

  • OT

  • BCBA + RBTAll Relias Academy Professions across website

\uD83E\uDD45 Goals

Goals

Metrics

Acquire New Users/Registrations

Increase by 5% from 2023 campaign

Increase Course Purchases + Revenue

\uD83D\uDCB0 Budget

Total:

...