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How does SEO on YouTube work?
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If you don’t have access to Ahrefs or need assistance with keyword research, reach out submit a ticket to the SEO team, and we can help! . |
Use the YouTube search bar to find related search terms in addition to general Keyword Research from Ahrefs. Pretend you're searching for your video, what would you type into the search bar? Having those words in your YouTube video could help people find your content more easily. Once you have these keywords, plug them into Ahrefs to get the average monthly number of searches for each keyword.
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Organize Your Keyword Research in an Excel sheet, you can use this format:
Keyword | Average Monthly Search Volume | Keyword Type (Primary, Secondary, Long Tail) |
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Once you have a list of keywords with the average monthly search volume, determine which you want to target for your video.
Keyword Types
Primary - have higher monthly search volume, but they tend to be more competitive and difficult to rank for.
Secondary - have lower search volume, but they have less competition, which makes them easier to rank for.
Long Tail - are longer and more niche phrases, generally related to your primary and secondary keywords.
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